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Resource Name: |
NCV Level 3: Consumer Behaviour (Subject Guideline)
(103.36 Kb) |
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Resource Description: |
Only by gaining a deep and comprehensive understanding of buyer behaviour can marketing goals be realised in terms of becoming better equipped to satisfy customer needs effectively. Satisfied customers should constitute a loyal group of customers with positive attitudes towards the company’s products.
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Resource Status: |
DoE Acquired Resources |
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Resource Tags: |
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Resource Type: |
Teacher Guide |
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Resource Media Type: |
pdf |
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Resource Licencing Condition: |
Full Copyright (All Rights Reserved) |
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Resource Language: |
English |
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Teacher Context: |
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| Curriculum Links |
| Learning Level / Learning Area |
 | South African Education Sectors |
| | FET Colleges |
| | | Level 3 |
| | | | Marketing |
| | | |  | Consumer Behaviour |
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