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Resource Name: 
 NCV Level 3: Marketing (Subject Guideline)  (108.52 Kb)
Resource Description: 
 Marketing includes all forms of marketing communication, direct marketing and relationship marketing, sponsorship, event marketing, sales promotion, public relations and alternative strategies. Marketing encompasses knowledge of target markets, market research and trends, principles of marketing, marketing policies and plans and the use of the four Ps in the target market.
Resource Status: 
 DoE Acquired Resources
Resource Tags: 
NCV   Level 3   Subject Guideline   National Certificate (Vocational)
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Resource Type: 
 Teacher Guide
Resource Media Type: 
 pdf
Resource Licencing Condition: 
 Full Copyright (All Rights Reserved)
Resource Language: 
 English
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Resource Submitted by:
McMichaelR Richard
On the
5/11/2009
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